All over the world, men live less than women. In Brazil, the difference between their life expectancies is almost 7 years (79.9 years for women; 72.8 for men), so talking about Blue November is also talking about conservatism.
According to the Ministry of Health, 31% of men do not have the habit of going to the doctor, and when they do, in 70% of cases it is influenced by their wives or children. And because statistics only help those who value them, prostate cancer accounts for an average of 44 deaths every day in Brazil.